540 Privacy Policy — User Data Protection

540 takes the privacy of every user in Malaysia seriously. This page clearly explains what information we collect, how it is used, how we protect it, and your rights as a user.

Effective Date: 1 January 2026

Information We Collect

When you use the 540 platform, we may collect the following categories of information to ensure our services run smoothly and securely.

Account Information

Your full name, email address, phone number, date of birth, and password provided during registration. This information is required to verify your identity and manage your account.

Payment Information

Transaction records in Malaysian Ringgit (RM), and deposit and withdrawal methods used such as TNG or FPX. We do not store credit card information directly.

Device & Browser Information

Device type, operating system, browser version, IP address, and screen resolution. This data is used to optimise your platform experience on your smartphone.

Usage Data

Pages visited, games played, session duration, clicks, and interactions within the platform. This data helps us understand how users engage with 540.

Purpose of Data Use

540 uses the information collected solely for the following purposes, and nothing beyond that:

  • Account management and identity verification — Ensuring every account is unique, legitimate, and secure.
  • Financial Transaction Processing — Accurately and promptly verifying and processing deposits and withdrawals in MYR.
  • Platform Improvements — Analysing usage patterns to improve the interface, performance, and game selection.
  • Service Communications — Sending important account notifications, promotions you have subscribed to, or security-related information.
  • Fraud Prevention — Detecting and preventing suspicious activity that could compromise your account security.
  • Legal Compliance — Fulfilling legal obligations related to the operation of an online platform.

540 will not use your information for purposes beyond those stated without your prior consent.

Cookies & Tracking Technologies

What Are Cookies?

Cookies are small text files stored on your device when you visit the 540 platform. They help us recognise you in subsequent sessions and save your preferences so your gaming experience is smoother.

540 uses session cookies (which expire when the browser is closed) and persistent cookies (stored for a set period) to ensure login functionality, authentication, and content display work correctly.

Your Cookie Controls

You can manage or delete cookies through your browser settings. However, disabling certain cookies may affect platform functionality — for example, you may need to log in again each time you visit.

540 also uses internal analytics tools to understand platform performance. This data is aggregated and is not used to identify any individual personally.

Data Security & Third-Party Sharing

How We Protect Your Data

540 employs strict technical and organisational security measures to protect your personal information from unauthorised access, use, or disclosure. These include data encryption in transit and at rest, stringent internal access controls, and continuous monitoring for suspicious activity.

When Information Is Shared

540 does not sell, rent, or disclose your personal information to third parties for marketing purposes. Your information may only be shared in the following limited circumstances:

  • Payment service providers required to process your MYR transaction
  • Relevant authorities when required by law or court order
  • Technical partners that support platform operations, subject to strict confidentiality agreements

Your Rights & How to Contact Us

Right to Access, Correction & Deletion

As a 540 user, you have the following rights regarding your personal data:

  • Right of Access — You may request a copy of the personal information we hold about you.
  • Right to Rectification — If your information is inaccurate or incomplete, you may request that we correct it.
  • Right to Erasure — You may request the deletion of your account and personal data, subject to our legal obligations.
  • Right to Object — You may object to the processing of your data for specific purposes, such as direct marketing.

Privacy Policy Updates

540 reserves the right to update this Privacy Policy from time to time. Users will be notified of any significant changes via in-platform notifications or email. The latest effective date will always be displayed at the top of this page.

Contact Us

For any enquiries, requests, or complaints relating to your privacy and data protection on the 540 platform, please contact our team by email: [email protected]

Still Have Questions?

To learn more about how 540 handles your privacy, check our FAQ or log in to get in touch with our support team.

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